Bonnier Books brings together the Bonnier Group’s publishing activities within the book industry across Northern Europe. Originating in Stockholm, the group now encompasses a diverse collection of independent publishing houses in Sweden, Finland, Denmark, Norway, Germany, Poland and the United Kingdom. The group also includes BookBeat, one of Europe’s leading digital subscription platforms for audiobooks and e-books, with more than one million paying users.
The purpose of the Group’s annual review is to communicate its values, strategy and sustainability efforts to both internal and external stakeholders. The objective is to strengthen the Bonnier Books brand and those of its independent local businesses, while demonstrating the Group’s holistic responsibility for sustainability issues.
The annual review includes, among other things, an interview with Albert Bonnier on the importance of protecting and promoting freedom of expression by providing space for voices representing diverse perspectives and opinions, thereby safeguarding the foundations of a democratic society.
“Freedom of expression is more vital than ever in a world undergoing rapid change. It is a right that must be protected, not just for writers and publishers, but for all individuals who believe in the power of ideas to shape the future.”
—Albert Bonnier
Solberg’s assignment began in 2019 with the development of a framework for the Group’s sustainability strategy and reporting. The framework included The Open Book – a communications concept built around four focus areas. In parallel, Solberg carried out a brand review and renewed the visual identity. As a foundation for the development work and as a guiding principle for the brand expression, the brand promise Engage and enlighten for generations to come was formulated.
For the 2024 annual review, Solberg contributed project management, design and production, as well as selected copywriting.
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